A Personal Blog
Archive for February, 2011
Toronto Joining Chevy SxSW Road Trip Challenge: Team Autofollow
Feb 1st
South By Southwest Interactive is now just over a month away. Last year, Chevrolet conducted a Road Trip Challenge: get 8 teams from across the country to compete in a race/challenge/scavenger hunt thing from their home towns road tripping to Austin from New York, Detroit, San Diego, etc. It was a great program, and I know (from spending hours on the phone with various teams) that participants had gobs of fun!
So when I was invited, thanks to a strong nod from Henry Balanon (who rawks btw, if you dont’ know him! Can’t believe it took til BlogWorld this year to finally meet!), I knew right away I, and BNOTIONS, had to jump on! But we couldn’t just do it like everyone else, we had to make it our own cause, y’know, we’re weird that way.
First Up, The Team: Team Autofollow
Before we get into the “value add” that BNOTIONS is bringing, I thought I’d share our current team: Myself, Guy Gal from The Biz Media, Mark Reale from BNOTIONS and Sean Ward from Sean Ward. We will be leaving March 8th and absolutely booting it for 35 hours (almost straight).
So let this serve as notice to all the other teams: Canada is coming and we’re going to absolutely dominate. Unless you’re offended by that, in which case we’re really sorry for dominating, eh? ;-)
Also, we have one extra space in the car if anyone else wants to hop in!
The Chase Car
In addition to the standard Chevy car, BNOTIONS will be sending some help. Not with the contest, cause that’d be cheating (and we don’t need to cheat to DOMINATE), but with filming, networking and just plain awesomeness. So not only will you have Team Autofollow plowing it’s domination-laden path to Austin, you’ll also have our Chase Car there to document the whole thing (and clean up after us).
Oh Yeah Baby
<Insert conclusion paragraph with witty repartee and jabs at the other teams, especially Henry, here.>