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	<title>Comments on: 10 Reasons AdSense Failed</title>
	<atom:link href="http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/</link>
	<description>I&#039;m The Boss @ netmobs, past CEO of b5media, author of Blog Marketing and a hardcore Canadian</description>
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		<title>By: Linda</title>
		<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/comment-page-1/#comment-157255</link>
		<dc:creator>Linda</dc:creator>
		<pubDate>Tue, 02 Dec 2008 17:24:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.ensight.org/archives/2008/10/31/10-reasons-adsense-failed/#comment-157255</guid>
		<description>Well I&#039;m new to Adsense. I run a news site for my home town and some of the ads turning up just don&#039;t apply - they are aimed more at a national audience.</description>
		<content:encoded><![CDATA[<p>Well I&#8217;m new to Adsense. I run a news site for my home town and some of the ads turning up just don&#8217;t apply &#8211; they are aimed more at a national audience.</p>
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		<title>By: Dot Com Dud</title>
		<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/comment-page-1/#comment-155644</link>
		<dc:creator>Dot Com Dud</dc:creator>
		<pubDate>Tue, 25 Nov 2008 22:45:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.ensight.org/archives/2008/10/31/10-reasons-adsense-failed/#comment-155644</guid>
		<description>I think there was a time when AdSense was a success and did what it was desgined to do but like everything (especially on the Internet) it didn&#039;t last forever and Google haven&#039;t kept AdSense at the cutting edge. There are new ways of advertising online coming out every day and Google could easily embrace these but at this point, they seem intent on flogging the dead horse that is AdSense.</description>
		<content:encoded><![CDATA[<p>I think there was a time when AdSense was a success and did what it was desgined to do but like everything (especially on the Internet) it didn&#8217;t last forever and Google haven&#8217;t kept AdSense at the cutting edge. There are new ways of advertising online coming out every day and Google could easily embrace these but at this point, they seem intent on flogging the dead horse that is AdSense.</p>
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		<title>By: Rob Leathern</title>
		<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/comment-page-1/#comment-153364</link>
		<dc:creator>Rob Leathern</dc:creator>
		<pubDate>Sun, 16 Nov 2008 05:27:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.ensight.org/archives/2008/10/31/10-reasons-adsense-failed/#comment-153364</guid>
		<description>Good post - I think the opacity of the system and its decisions, starting with the revenue share and ending with the &quot;not sharing performance data&quot; is what is really annoying and disheartening. There is still such potential for them to get it right; but we will see if they ever will.</description>
		<content:encoded><![CDATA[<p>Good post &#8211; I think the opacity of the system and its decisions, starting with the revenue share and ending with the &#8220;not sharing performance data&#8221; is what is really annoying and disheartening. There is still such potential for them to get it right; but we will see if they ever will.</p>
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		<title>By: Lex</title>
		<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/comment-page-1/#comment-148911</link>
		<dc:creator>Lex</dc:creator>
		<pubDate>Thu, 06 Nov 2008 08:59:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.ensight.org/archives/2008/10/31/10-reasons-adsense-failed/#comment-148911</guid>
		<description>Awesome post.  You&#039;ve nailed it IMO.  Except for one thing... doesn&#039;t matter how many people complain, no-one&#039;s listening.

The whole CTR / quality score thing is a heist.   You could use sensationalist tactics in ads to get a higher CTR (and therefore lower costs) - but this would result in poor conversions. You only want clicks from people who are actually likely to buy.   Why should Google punish advertisers for targeting buyers as opposed to surfers?</description>
		<content:encoded><![CDATA[<p>Awesome post.  You&#8217;ve nailed it IMO.  Except for one thing&#8230; doesn&#8217;t matter how many people complain, no-one&#8217;s listening.</p>
<p>The whole CTR / quality score thing is a heist.   You could use sensationalist tactics in ads to get a higher CTR (and therefore lower costs) &#8211; but this would result in poor conversions. You only want clicks from people who are actually likely to buy.   Why should Google punish advertisers for targeting buyers as opposed to surfers?</p>
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		<title>By: alex</title>
		<link>http://www.ensight.org/2008/10/31/10-reasons-adsense-failed/comment-page-1/#comment-146757</link>
		<dc:creator>alex</dc:creator>
		<pubDate>Thu, 30 Oct 2008 16:26:21 +0000</pubDate>
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		<description>You forgot about Adblock, the best adblocker ever.</description>
		<content:encoded><![CDATA[<p>You forgot about Adblock, the best adblocker ever.</p>
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